LeBron James-backed Lobos 1707 signs strategic vodka deal with Diageo
This partnership marks a fresh start for Ciroc and a major leap forward for Lobos 1707, which has quickly gained traction in the booming agave spirits market.
LeBron James
LeBron James secures major Amazon deal, expanding his media empire
The partnership will make the series available on Amazon Prime Video, Amazon Music, Fire TV Channels, and Echo devices.
LeBron James’ SpringHill lost nearly $30 million last year amid Hollywood woes
This comes despite James' net worth soaring past the $1 billion mark this year.
LeBron James and Stephen Curry explore WNBA ownership as league popularity soars
NBA stars express interest in WNBA franchises, reflecting the league's rising value and the growing appeal of women's sports.
LeBron James' SpringHill Co. partners with Mediawan to expand global productions
James' SpringHill Co. partners with Mediawan to co-produce film and TV projects for international markets.
Beyond the game: 5 Black athletes make Forbes’ top 10 highest-paid list
Black athletes are leading the charge, with five securing spots among the world’s top ten. They collectively earned $551.7 million.
Billionaire athlete LeBron James triumphs as first in-season tournament MVP
LeBron leads Lakers to victory with 24 points, 11 rebounds in NBA Cup final, completing their flawless in-season tournament run.
LeBron James opens ‘Home Court’ museum in Akron
James debuts his “Home Court” museum in Akron, displaying a journey from local hero to NBA superstar.
LeBron James to surpass $530 million in career earnings by 2025
James’ on-court earnings for the 2023–2024 season are predicted to boost his career earnings to an impressive $479.47 million.
5 highest-paid NBA players of 2023
In a year of remarkable financial ascent for athletes from various backgrounds, NBA players stand at the forefront, experiencing substantial growth in their earnings.
5 companies owned by LeBron James
In 2023, James became the first active NBA player in history to hit a net worth surpassing $1 billion.
The 4 highest paid Black athletes in the world
These are the four highest paid Black athletes in the world.
LeBron James among highest-paid athletes with $119-million income
Earlier this year, LeBron James’ net worth surged by $150 million, propelling the NBA superstar back to the exclusive billionaire club
LeBron James scores big: Net worth soars past $1 billion with $150-million gain in 2023
James is one of the world’s wealthiest Black individuals.